The task
Fenomen Kultury already had a website, but it missed the main point: it didn't carry the atmosphere or the level of the events. The visuals felt utilitarian, the structure confused users, and the site did nothing for engagement or brand perception. It needed a digital space that pulls people into the mood of the evenings — candlelit concerts in historic mansions — while staying an easy tool for browsing the listings and buying tickets.
The approach
We built the site's visual system around the atmosphere of the events themselves: a video intro, large photography, free composition and restrained accent colours from the brand book. Content became the main element of the interface, setting the rhythm of the pages. Separately, we built a flexible event management system with an API integration and a custom admin panel, so the client's team can run events and materials on their own.
The result
- a site with smooth transitions between sections that works both as a brand image tool and an easy listing with ticket purchase
- a flexible event system with an API integration and a custom admin panel for independent content management
- an assembled brand book and updated company materials
- the full case is published on Behance — link below
